“Becoming Leading Edge” – that’s what our strategy is called. To become leading edge, we will have to grow profitably and professionalize our processes. For this purpose, the strategy is based on the following four pillars:
1. Focusing on our core services
2. Expanding into adjacent businesses
3. Growing with the markets
Europe is our main market. Despite being a mature market, it still offers us many opportunities for expansion. This is where we want to continue to grow. In addition, we will particularly focus on Asia and America where we also expect strong growth because of the high investment in production plant and equipment.
We invest in our own infrastructure and will combine our business processes in one system, providing us with real-time data, also on mobile devices. We will thus have common KPIs that show not only the past but also allow us to proactively control our business. We will not work harder but smarter by continuously improving our processes. If we manage to improve our productivity at our more than 200 sites, we will be more competitive.